You know what we hate? Clonesville. Everything the same, thanks to the corporate copycat syndrome.
We’re a franchised culture where you can walk into a shopping centre here, on the other side of the city, or in another state, and the same shops are there. Aren’t we getting just a little bit too comfortable with the familiar?
Then there are those Fast Food outlets that are same same the world over. That’s comforting to some people, but it’s soooo Bland.
Then there’s those formulaic TV shows and movies – different actors, same plotlines, same one-liners. Why? Because the networks go with what works. Or worked. They want their money safe, so we get served up the reheated leftovers. Oh god!
Or those ‘beige-ist’ housing estates crammed with million-dollar, architect designed residences. Every house may be fabulous in its own right, but chuck ’em together in those tone on tone, elitist estates and they blend into a bland mass where all signs of human existence have been erased. Blah.
Even our language is, like, blaaaaand. And don’t get us started on corporate-speak. How many customer-focused, performance-driven teams delivering cutting-edge solutions can there be out there? Or open dialogue, synergy, relationships being leveraged, win-win, and anything ‘going forward’ (the latest meaningless buzz word…because, thank god, you’re not going backward).
We even heard a relationship expert the other day saying it was ‘important to maintain open dialogue, so you get the results you want going forward’. Oh please! Imagine being a fly on the wall in their bedroom…zzzzzzzzzzz
When are we going to welcome in a new age – and we don’t mean lighting candles and taking up the downward dog position. We’re talking about the Age of the Individual. Shedding the clone mentality. Having the guts to be different. Being real.
And talking in a language that doesn’t put people’s brains into neutral.
End of rant. Happy Wednesday.
the art of moi 
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